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Texas Book Festival

Texas Book Festival announces new literary director

6P_TexasBookFestJulieHighResFinal0201-1The Texas Book Festival has named a new literary director. Julie Wernersbach, who served as marketing director of the largest independent bookstore in Texas for the past five years, will start her new job as the Festival’s literary director later this month.

Wernersbach will be responsible for creating and implementing the TBF’s year-round literary programming including the annual Festival, which is one of the largest and most prestigious book festivals in the country and is held each fall at the State Capitol in downtown Austin.

At BookPeople, Wernersbach plans more than 300 author events each year and oversees public relations, marketing, website, and social media strategies. Working closely with publishers, Wernersbach has planned events featuring Elvis Costello, Jimmy Carter, Jonathan Franzen, Isabel Allende, Stephen King, Donna Tartt, Lena Dunham, and many others. Read more

Media Coverage Roundup: 2015 Texas Book Festival

As the dust settles from all of the excitement surrounding the 2015 Texas Book Festival, we’ve finally had a chance to take a breather and bask in some of the afterglow.  Read more

Quite the literary delight: photo recap of the 2015 Texas Book Festival

The 20th anniversary Texas Book Festival wrapped up last weekend, and our minds are still swirling from all of the literary excitement, fan girl moments, epic discussions, authors, and unforgettable experiences. It was a tremendous weekend of readers, books, words, and pictures. Read more

Texas Book Festival 2015 this weekend!

This weekend, 40,000 book lovers and 300-plus authors will gather at the Texas State Capitol and surrounding grounds for the 20th anniversary Texas Book Festival, Oct. 17-18.  Read more

Media coverage roundup: Texas Book Festival author lineup

In case you haven’t heard, we released the full author lineup for the 2015 Texas Book Festival last month. Here’s a round up some of the recent media coverage from the author announcement. Enjoy!

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Texas Book Fest unveils 2015 poster and announces featured authors

In honor of its 20th anniversary, the Texas Book Festival is announcing 20 authors who will be featured at this year’s Festival weekend, Oct. 17 and 18.

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